Highland Park

"A Wild Harmony"

Highland Park Whisky wanted visuals to differentiate their whisky from competitors. Taking their unique and unexpected flavour pairings as inspiration I came up with these visually mouthwatering "flavourscapes". Although I didn't see this project through until the end, I was glad to see my concept come to realisation. The team continued to produce three animated, sensory films for their 3 key blends. They came to be the most watched and most successful films the brand had ever released with an over 70% watch through rate. 

BRAND : Highland Park

VISUAL CONCEPT : Laura Wesson
FILMS : Buck
COPY : Rowan Hudson
AGENCY : Brand Articulations